Everything Brands Need to Know About 10DLC Business Texting
by netnumber Global Data Services
The messaging ecosystem continues to evolve, bringing with it many beneficial changes. This includes the emergence of 10-digit long codes (10DLC) as a powerful tool for businesses to communicate with customers in the United States. The Brand’s Guide to 10DLC Business Texting was sponsored by industry leaders like Aegis Mobile, Bandwidth, netnumber, Sinch, Syniverse, The Campaign Registry, and WMC Global, and provides businesses with a clear roadmap to use it successfully.
Industry Leaders Unite To Unlock the Power of 10DLC
The guide, produced by the Mobile Ecosystem Forum (MEF), is unique in that it’s the first collaboration of its kind among seven industry leaders and 12 contributors. It’s a resource that spans different sectors, offering guidance on how to navigate the complexities of 10DLC. For businesses, it’s an essential tool to leverage 10DLC for text messaging effectively. By understanding how the system works, following best practices, and partnering with the right providers, brands can maximize 10DLC’s potential to engage customers better, boost sales, and foster stronger customer relationships.
10DLC: Critical To Expanding Customer Engagement
netnumber CEO Steve Legge notes that business text messaging remains one of the leading channels for customer engagement and 10DLC will be critical to expanding that channel going forward.
“Text messaging has become one of the most popular forms of communication today, with industry estimates of over 2 trillion text messages sent annually,” said netnumber CEO Steve Legge in an excerpt from the Brand Messaging Guide. “10DLC is a critical framework to ensure text messaging remains a communication channel trusted by consumers. The netnumber Services Registry® (nnSR) underpins 10DLC messaging by storing the telephone numbers used as 10DLC sender IDs, including the associated metadata, and distributing this dataset in real time to the industry to enable routing, billing, and fraud prevention. The netnumber Services Registry fulfills a unique and critical role as a single control point that prevents number spoofing.”
To learn more about 10DLC and business texting, you can download a free copy of the new brand guide here.